M&G Corporate Brochure
Graphic Design
No matter the sector in question, a business needs a cross-platform, multi-functional snapshot of their capabilities in a user-friendly format: nothing beats a digital brochure in PDF to serve this function.
As part of the rebrand, M&G Investments needed a succinct, simply laid-out capability brochure that - in a nutshell - could inform a prospective client or financial adviser of the unique selling points on offer from the firm. The images are taking from our collection of on-brand, thematically relevant of stock photographs, that incorporate the “window” design device to highlight or draw attention to the subject of the image and the layout is intentionally designed to illustrate key pieces of copy that then prompts the user to click or tap a button to take them to the company website.
This brochure is designed with digital in mind: from the landscape widescreen format to the interactive buttons, it assists in giving the user a sense that it is part of a bigger whole. All the information that is dynamic and subject to change is intelligently linked to M&G Investments’ website, allowing the brochure to stay up-to-date irrespective of how the funds or the business change.
Client: M&G Investment Managers
Website: https://www.mandg.co.za
Type: Digital Brochure
Year: 2022
Capacity: Graphic Designer
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